SAMSUNG, an official sponsor of the Orange Africa Cup of Nations, SOUTH AFRICA 2013, has launched its signature song called Samsung Football Anthem for the tournament. Under the theme: ‘Our Passion Powers Africa’, the company aims to bring the spirit of the game to its consumers. The anthem will encourage Africans to stand tall, support their favourite teams, and get involved in the games. The song was produced by Michael Collins Ajereh, better known as Don Jazzy, a Nigerian Multi-award-winning record producer, singer, songwriter, musician and CEO of Africa’s/Nigerian’s number one record label, Mavin Records. The Samsung Football Anthem, “Our Passion Powers Africa” encourages fans to get involved and share in the spirit of the tournament.
With lyrics in English, it is a song that talks about celebration and joy among all people, breaking down barriers that would hinder peace and unity. The song is a mix of many genres, including pop, electro-house, dance, and African, making it very appealing to a wide range of listeners. Through rhythmic Africa sound and cheering voices of football fans the anthem is expected to resonate where football fans are gathered to cheer their national teams.